The Future of TV Advertising

Tracks trends in traditional television ad sales and the impact of new technologies, new competition.

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Proven senior level executive with over 25 years of leading turnarounds and startups of software companies in media, finance, energy and business intelligence. See more at Linked In.

Wednesday, February 14, 2007

A Silver Lining For Local TV

Reuters ran a story today quoted a Barron's article, that shows a potential silver lining for local television shareholders.

They note the success in gaining retransmission fees from cable and other distributors. This money goes straight to the bottom line.

Sinclair Broadcasting has been in the news recently with a very noisy fight (they won) over cable company Mediacom. They are leading the charge now with Comcast. Let's see how they do there.

So the cash flow is improving with this (one time) jump in revenues. But I suspect that, as the Barron's article notes, whether we will see one of Hearst, Sinclair, Lin etc. get eaten up by the private equity guys.

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